Steboma B.V. Trading Company. a specialist and market leader in ventilation and air technology. From Beverwijk, they work with a technical team on innovative solutions within the sector.
The HR issue
Steboma was struggling with a major problem: high employee turnover and difficulty attracting new staff. Combined with growth and a tight labour market, this presented a significant strategic challenge.
The question was: how do we build a sustainable recruitment strategy and ensure people stay?
What did they do within the trajectory?
Within the process, work has been carried out on both visibility and structure in HR and recruitment. For example, among other things:
- a careers website developed
- worked on employer branding and content creation
- 10 vacancy pages set up
- the recruitment strategy optimised and professionalised
- started developing an EVP (Employer Value Proposition)
- campaigns set up via Google and META advertising
What did the trajectory yield?
Steboma now has a clear foundation to tackle recruitment structurally and to be more visible as an employer. With a stronger strategy, better content, and targeted campaigns, the organisation is better equipped to attract and retain new talent.
An important step towards a more stable and future-proof organisation.