Hydrauvision is a technically focused company that is growing rapidly and wants to position itself as an attractive employer for technical talent. However, for the location in IJmuiden, it proved difficult to reach enough candidates. The branch was relatively small and not yet well-known in the region, which made it harder to fill vacancies and put further growth under pressure. 20260105 Hydrauvision – Onepage…
The HR issue
The central question for Hydrauvision was therefore: how do we develop a recruitment strategy that helps to attract more technical talent in the IJmuiden region?
Not only the content of job vacancies played a role, but also the positioning of the location, the collaboration between various stakeholders and the creation of a structured recruitment process. 20260105 Hydrauvision – Onepage…
What did they do within the trajectory?
The complete recruitment strategy has been redesigned together with the recently appointed recruiter, the location manager, marketing and HR. In several strategy sessions, a clear approach to recruitment was developed step by step.
This includes, among others:
- new function profiles drawn up
- personas developed for key target audiences
- the recruitment process aligned between all involved stakeholders
- marketing campaigns developed to increase Hydrauvision's visibility in the region
Throughout the process, Techport also acted as a sparring partner for various recruitment issues.
What did the trajectory yield?
The process resulted in a structured recruitment approach and a clear foundation for further growth. At the end of 2025, the first new employee was hired: a Junior Service Engineer, whilst multiple vacancies have been advertised to further strengthen the team. Furthermore, the insights gained from the process are valuable not only for the IJmuiden branch but also for the wider organisation.
According to recruiter Linda, the collaboration has primarily led to more structure and focus:
A clear, structured approach that has resulted in a well-defined process and a strong foundation from which to work from the right starting point, rather than ad hoc.
Linda – Recruiter Hydrauvision